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The electric car
Tesla Motors is a car production company of electronic cars. Engineer friends Mark Tarpenning and Martin Ebhard founded it in 2003.
In 2004, Elon Musk, Pay Pal co-founder, invested in the company and became Chairman of the Board. In 2005 the company would enter into a production contract with Lotus, a manufacturer of luxury cars.
The Roadster was unveiled at Santa Monica Airport on July 19, 2006 at an invitation only event. In 4 years 2,250 Roadsters were sold. The corporation struggled with completing orders on time.
In December of 2007, Ze’ev Dori was appointed CEO and President of Tesla replacing Elon Musk. Dori laid off 10% of staff but made the company profitable. Musk was made Vice President.
The Model S family sedan with seating for seven was showcased on June 30, 2008. Model S was named Motor Trend’s 2013 Car of the Year and achieved a 5-star rating from the U.S. National Highway Safety Administration.
Tesla goes public in 2010 raising 226 million. It was the first American car company to go public since the Ford Company in 1956.
The Model X SUV with its gull wing type doors goes into production on February 9, 2012 and delivery is scheduled for late 2013. The timeline was rescheduled several times.
The Model S sedans were in trouble in 2013 after three SUVs catch fire after accidents. There were no serious injuries and Tesla fixed the problem with the batteries. Even so Tesla faced falling stocks and negative public perception.
Today there are 200 battery-charging stations coast to coast in the United States as well as foreign countries. . The cars warn when you might get stranded. Also, massive battery for storing solar energy at home was introduced in April of 2014.
In March 31, 2016, Elon Musk unveils the Model 3. They are three models with Dual Motors. The S60D is on the lower price range along with 85D. The P85 is high end and the fastest of the three models. It is super fast accelerating from 0-60 mph in 2.8 seconds.
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